The Keep A Breast Foundation (KAB) is a non-profit organization that was founded in 1998 by two friends, Illana Greenberg and Alexandra Scranton. The organization's mission is to reduce breast cancer risk and its impact globally through art, education, prevention, and action. KAB produces a variety of products to raise awareness about breast cancer and to support its mission. These products include: The i love boobies! merchandise is KAB's signature merchandise line features the iconic "i love boobies!" logo on a variety of items, including t-shirts, hats, stickers, and more. All proceeds from the sale of i love boobies! merchandise go directly to support KAB's programs and initiatives. In addition to its products, KAB also offers a variety of educational programs and initiatives. These programs are designed to raise awareness about breast cancer, to educate young people about breast health, and to support breast cancer survivors. KAB is a leading organization in the fight against breast cancer. Its products, programs, and initiatives have helped to raise awareness about the disease and to support those affected by it. 100% of your purchase directly funds the KAB Check Yourself Program.