People tend to have strong feelings about Supra, have you noticed? Whether it's because of their innovative and modern designs, blazing intense colorways and patterns, or certain celebrity (ahem) endorsements (ahem), Supra shoes have sparked an interest in us all. From taking hightops to a whole new level with the Skytop II, to carving out a new niche of "style boot" with The Henry, from the Red Carpet Series to the casual boat shoe-inspired Cuban, Supras are anything but afraid.

Supra has put together one of the best skate teams out there, which includes such legends as Chad Muska, The Lizard King, Tom Penny, Erik Ellington, and Jim Greco, and star talents like Terry Kennedy, Antwuan Dixon, and Stevie Williams. Supra has also proven they are always first and continue to be a skateboarding brand. Exhibit A: the brand new TK design, the TK Society Mid in three colorways. The TK Society Mid has superior skate functionality with it's midtop cut that allows for ankle support while still keeping a full range of motion. Supra held onto all of the best technical aspects of the Society including superior heel protection, SupraFoam midsole impact resistance, and, seriously for real exciting is the TK Society Mid Grey Gunny colorway with SupraTuf technology. Exhibit B: the brand new Supra Footwear Skate Team shoe, the Amigo. A great-looking basic shoe that will stand up to your tricks with it's box-stitched ollie spot and vulcanized sole. Zumiez is now featuring the TK Society Mid, the Amigo.